6 Simple Ways to Combine Print and Social Media Marketing

Although they may seem like polar opposites, print and social media each have unique qualities that come together to create powerful multichannel campaigns.

Typically, the more channels you bring into a campaign, the tougher it is to keep your brand’s voice consistent between them. But with a few simple tips and tricks, it’s possible to leverage the offline benefits of print to drive online engagement on social media.

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