Happy Holidays from OneTouchPoint!

As the holiday season arrives, we find ourselves reflecting on the past year and all of those who have helped to shape OneTouchPoint into what it is today.

To our dedicated staff, we’d like to offer our sincere thanks for your commitment and wish you and your family a heartwarming relaxing fantastic holiday season.

To our partners, customers, and clients, we look back with appreciation for your loyalty and look forward to moving into the New Year together. 

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5 Reasons to Choose UV Printing

We love UV printing. It cures fast, it’s high quality, it’s durable and it’s flexible.

While there are many ways to print, few match UV’s speed-to-market, environmental impact and color quality.

UV Printing 101

Ultraviolet (UV) printing uses a different type of ink than conventional print methods.

Instead of liquid ink, UV printing uses a dual-state substance which stays in liquid form until it’s exposed to UV light. When the light is applied to the ink during printing, it cures and dries under the lights mounted on the press.

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4 Direct Mail Best Practices Everyone Should Be Using

These days, it’s fashionable to declare direct mail “dead.” In reality, however, nothing could be further from the truth.

While it’s true the number of direct mail pieces showing up in your mailbox is steadily declining––down from 176 billion in 2009 to 155.4 billion today––less mail only means more visibility for those who still take advantage of this extremely viable channel.

Despite the stigma of junk mail, research by a global marketing firm suggests 59% of Americans value direct mail for brand communication and 73% appreciate its convenience in the mailbox. Eight out of 10 homes sort through this mail daily.

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