5 USPS Direct Mail Promotions to Take Advantage of in 2016

Each year, the U.S. Postal Service (USPS) offers a series of promotional programs to help companies improve ROI for their direct mail campaigns.

This year, the Postal Regulatory Commission (PRC) has green lighted five promotional programs throughout 2016. While this year’s schedule looks similar to last year’s, it’s important to consider the dates of these programs to plan your campaigns and submit your registrations on time. 

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The chart below gives a general overview of the start and end dates for each promotion, broken up into first-class, standard and combined categories. We’ve also summarized some key details about each of the five programs below, along with links to their full descriptions if you’d like to learn more. 

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