HARTLAND, WI, April 23, 2018 – OneTouchPoint (OTP), a leading marketing execution services provider, today announced the appointment of David (“Dave”) Holland as Chief Executive Officer. Dave brings over 30 years of experience in sales and general management.
Previously, Dave was the President and CEO at DataSource, a provider of managed marketing services to the restaurant industry. During his tenure at DataSource, Dave grew revenue while repositioning the business from a training and fulfillment company to a managed marketing services provider. Prior to Dave’s role at DataSource, he was President of Workflow Solutions, a printing, digital, and promotional outsourced products and services company. While there, he developed and implemented industry leading strategies that were aligned with rapidly changing printing and digital market needs.
Dave commented, “I am honored to take on the role of CEO at OneTouchPoint. OTP has enormous potential to accelerate its existing leadership position in the markets they serve, and has shown great success in their integrated approach to marketing services.”
OneTouchPoint is a single source, marketing execution services provider. Utilizing U.Connect, a proprietary marketing automation and fulfillment tool, OTP delivers multi-channel communication, marketing, mailing and fulfillment services. With offices in 5 states, OTP helps 1,000+ clients design and deliver communication across touch points while increasing the return on their marketing investment.
About ICV Partners
ICV Partners (ICV) is a New York and Atlanta based private investment firm with over $1.2 billion of cumulative committed capital. ICV has made 22 platform investments and 23 add-on acquisitions in lower middle market companies across a variety of industries, investing the capital of institutional investors, including banks, insurance companies, pension funds, and foundations.